• Testimonials … • Contact Us … • FAQ … • Site Map … • Glossary …	David Aaker "The Attitude Of The Employee Is Contagious To The Customer"
	Expertise: Leadership • Customer Service • Strategic Planning • Communication • Self Improvement • Ethics Fee Range: $5,000 to $10,000 Location: California David Aaker has made a business out of customer service. He speaks nationally on the subject, and is invited to instruct corporations, hotels, casinos and municipal governments about what good customer service entails. One of Aaker's maxims is, "Every telephone call has a future." Because someone has chosen to call your business for whatever reason, it is your responsibility to make the most out of each and every opportunity. Aaker & Associates is a firm dedicated to providing audiences with up-to-date information on business-to-business and business-to-customer relationships. "There are many choices for the consumer to make on a daily basis," Aaker says. "Every 24 hours we read or are exposed to over 4,000 advertisements. Because of all that competition, everyone in business must make the most of every customer inquiry they get."

	"People will forget what you did and people will forget what you said" he continues, but people will never forget how you made them feel. That simple fact will bring them back to you." 10 Golden rules of Successful Customer Service Know Your Customer, Client, Vendor, Patient, Or Guest By Their First Name! Listen Twice As Much As You Talk! Always Tell The Truth! Never Argue With A Customers! Under Promise, Over Perform! Follow Up, Follow Up, Follow Up! Be Thankful For Your Customers Who Complain, For You Still Have The Opportunity To Make Them Happy! Enthusiasm! Be Thankful For Each And Every Customer! The Golden Rule! Aaker practices what he preaches. With over 20 years in the Chamber of Commerce management, he sees each day as a new opportunity to apply his principles of customer service with deft and style. "The future of Aaker & Associate looks very bright" says Aaker. "Over 80 percent of new clients for my Customer Service Workshops and keynote speeches come from audiences after a presentation." Programs With Brief Descriptions: The Customer Service Workshop Each workshop is custom designed for your company or organization. Companies employees have benefited from David's experience as a retail business owner, Chamber of Commerce CEO for over 20 years, and professional public speaker. A few of the areas covered in this action packed participatory workshop will include: Definitions of customer service The customer filter (Your competition) The behavior, habits, attitude and belief of your customers. The customer service team Why do business with your company? Why do customers stop coming back to your front door? Communication Skills Leadership Skills The cost per employee fee is valued ten fold when all employees understand and display an ongoing sincere effort to each and every customer that contacts, call or walks into your business. It's a fact, "You can increase sales 30% by providing excellent customer service to your existing accounts!". The Keynote Speech Several Corporations, Associations and Organizations have enjoyed the brisk and uplifting motivational presentations by David that will "hit home" with your audience. Several have resulted in an invitation to return for a future convention or annual dinner. Topics covered are: Leadership Customer service And the most requested program, "Reach for the Stars" his presentation takes us on a journey of self commitment and responsibility to earn the right to expect the best personally and professionally. Organizational Management Retreats A half or full day event for Boards of Directors of Chambers of Commerce, Non Profit Corporations, Government Agencies, Associations and Private Sector Businesses and Corporations. This ambitious program involves pre-planning to create the custom agenda to move your organization or business forward with all the team members moving and growing in the same direction. A few of the areas covered will be: Committee updates and projections. Is your mission statement fresh and current with your goals? Membership acquisition and retention. Non dues income opportunities. Core competencies of your organization or business. Directors do's and don'ts. Break out sessions and focus groups will provide amazing fresh ideas within each group to be shared with the entire group. Team building exercises. All concluded with a written commitment from each attendee to your organization or corporation. Setting Organizational Goals. Client Testimonials: "Desert Willow hired David K. Aaker after watching one of his 2 hour speaking sessions on Outstanding Customer Service. He was talking in front of a group that had been invited by the Palm Springs Convention and Visitors Authority. We had all our Department Head there and afterwards it was unanimous that we wanted to do a similar program for all the staffers at Desert Willow Golf Resort. I immediately contacted David and asked him to put a proposal together directed at managers, one for front of the house and one for all those employees that do not think they play a part in customer service due to them normally not having direct communication with the customer. It was fascinating to me that those employees with less direct customer contact got the most out of the classes. They were made to feel as part of the team and learned that what they do plays a major role in the success of our customer service program. David was extremely professional in the planning and easy to work with. He was entertaining to all the different staffers that went through the three different programs and made sure everyone participated. All our employees walked away believing it was an outstanding use of their time, which is a huge testament to David's ability to communicate. I can recommend David K. Aaker as a worthy partner for any organization committed to providing ultimate customer service and dedicated to being world famous in their particular business. If you have any questions as to how our business has benefited from our relationship, please do call me or any of the managers at Desert Willow Golf Resort. " -- Rodney Young, PGA, General Manager/Director of Golf, Desert Willow Golf Resort "A very excellent presentation I heard by you last evening at the Canyon National Bank Advisory Board Meeting. Thank you for all your passion that you gave to us in your offering. " -- Margie Taft, Commercial Real Estate Broker,Taft and Associates, Cathedral City, CA "On behalf of the Clovis Chamber of Commerce, many thanks for your outstanding, motivational speaking engagement at our annual Business Awards Luncheon. You really put the fire in our bellies to get out there and reinforce our commitment to great customer service. " -- Best regards, Ellie Huston, Immediate Past Chairman of the Board of Directors.
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